I have different expectations for an action movie than I do for a drama. Sometimes I am in the mood for something different than I am normally looking for.

Is it possible to create separate playlists? I want at least three playlists, one for movies that will make me think, one for movies that will make me feel, and one for mindless fun.

I think that Pandora handles this well. I generally like singer/songwriter mellow stuff (Sarah McLachlan, Dar Williams, The Hush Sound, Leonard Cohen), but I also like a little bit of metal (Sabaton, Nightwish). Putting them on a playlist together doesn't result in any useful recommendations, but I can create separate playlists that then provide useful feedback.

I don't know the technical details in how that would work here, but I think that it would be useful.